How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 02:00
People
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Perception
Jennie Garth 'Never Felt More Confident' as She Poses In First Underwear Photoshoot at 53 - TooFab
Price
Good marketing is doing this well.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Calvin Pickard Saved The Day - Defector
Product
Place
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Samsung is struggling to sell the Galaxy S25 Edge - SamMobile
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Processes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)